Brand Marketing

Relationship Marketing: Reactive vs. Proactive and Why You Need Both

Relationship Marketing: Reactive vs. Proactive and Why You Need Both

You’ve heard it a million times – relationships are everything in business. But how you manage those relationships?  That’s what

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Faceless Marketing: The Low-Key Power Move for Bold Ecommerce Brands

Faceless Marketing: The Low-Key Power Move for Bold Ecommerce Brands

Scroll through any ecommerce brand’s Instagram, and you’ll spot a pattern – influencer takeovers, founder vlogs, and personal stories galore.

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Founder’s Story: The Origins of Customers.ai

Founder’s Story: The Origins of Customers.ai

For most of us, heading into a new year means taking a look back. While somewhat counterintuitive, looking back often

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30 Best Digital Marketers to Follow in 2024

30 Best Digital Marketers to Follow in 2024

Digital marketing has become its own niche for influencers, with many marketers achieving near rockstar status and cult followings.  With

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How Customers.ai’s Business Is Being Impacted by Coronavirus

How Customers.ai’s Business Is Being Impacted by Coronavirus

What I’ve learned these last few weeks is that there’s a silver lining on every cloud. Unfortunately, nearly a quarter

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How to Do a Quick Survey with a Facebook Messenger Chatbot

How to Do a Quick Survey with a Facebook Messenger Chatbot

Today I want to show you how to conduct a simple survey using Facebook Messenger chatbots, like this one. Why

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Facebook Messenger Bots for Business: The Definitive Guide for Marketers

Facebook Messenger Bots for Business: The Definitive Guide for Marketers

The marketing industry is drooling over the potential of Messenger bots for business. Your Facebook newsfeed is bristling with marketers

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3 Simple Tips for Making Content to Build Your Personal Brand

3 Simple Tips for Making Content to Build Your Personal Brand

Personal branding: It sounds like a lot of work, right? Who has time to add another thing to the list?

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Does Personal Branding Matter? Here are 26 Answers to That Question

Does Personal Branding Matter? Here are 26 Answers to That Question

“Personal brand” is far more than just another buzzword–it’s one of your most valuable assets. Your personal brand is also

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5 Magical Personal Branding Tips for Unicorns

5 Magical Personal Branding Tips for Unicorns

Everyone needs a great personal brand. Having a personal brand is awesome. Personal branding is more important than ever. You should

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Learn About the Psychology of Color in Branding Right Here

Learn About the Psychology of Color in Branding Right Here

If you’ve ever heard me speak at a conference or read my marketing articles, you know I’m all about the

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How to Get Customers to Keep Loving Your Product

How to Get Customers to Keep Loving Your Product

It’s a problem you see in business all the time. Your product becomes successful. You’re growing! You go gangbusters and

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10 Examples of How Brands Are Using Chatbots to Delight Customers

10 Examples of How Brands Are Using Chatbots to Delight Customers

 Businesses and brands are using chatbots in lots of exciting ways. You can order food, schedule flights, and get recommendations for pretty

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